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Matthew Guay

Writer. Former Tuts+, Mac and Web AppStorm Editor. Brainstormer-in-chief. @maguay | Techinch.com

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Worried about your Mac or iOS devices getting lost or stolen? Worry no more. With Hidden, you’ve got the theft protection all your devices need — and it’ll only cost you pennies per month with our exclusive discount.

Hidden is a brilliant theft protection system that’ll keep all of your Apple devices protected. If your device gets stolen, Hidden will track its location, take pictures of the thief and screenshots of what they’re currently doing on your computer, and log processes and keystrokes on your Mac so you can see exactly what apps the thief is using and what he’s typing. On an iOS device, Hidden will show a fake alarm that, when the thief tries to turn off, will launch the app to snap a picture and send it to you just like it would on the Mac, so you’ve got the same protection everywhere.

You can then login to your Hidden account online and see exactly where your device is on a map, complete with all the other data Hidden has collected about the thief. That gives you the info you need to inform law enforcement and hopefully get your device back. It’s the full-fledged protection your devices need that will give you the peace of mind to not worry about your devices disappearing.

We loved Hidden when we tried it out, and are certain you’ll love it as well. It’s an ingenious way to keep your devices protected.

Get Hidden 50% Off!

Hidden usually costs $15/year to protect one device, or $30/year to protect up to 3 devices, but we’ve got something even better. This month, if you signup for Hidden with our coupon code MASL50, you can get 50% off your Hidden subscription. That’d make it cost only $0.63 per month to keep your MacBook, iPhone, or iPad protected! It’s the perfect way to keep your devices protected in 2014!

Think you’ve got a great app? Sign up for a Weekly Sponsorship slot just like this one.

Ever get frustrated with the color picker on your Mac? It’s nice, but it could be so much more. That’s why you need Coolorus, the one color picker to rule them all.

Coolorus is a Corel Painter like color wheel for Adobe apps (including all recent versions of Photoshop, Flash, After Effects, and more) as well as all native Mac apps that uses native Apple color picker. It started out as just an Adobe plugin, but was so useful the team turned it into a Mac plugin that’ll work in any Mac app, including the color picker you’ll see in apps like TextEdit, Preview, the iWork apps, and graphics programs like Pixelmator. Coolorus is customisable and configurable so you can use it the way it is most convenient. With 2 types of HSV color representations — Triangle (preferred by Digital Painters) and Square (Desigers) — simple and full Hue wheel spectrum, RGB/RYB wheel mode, and a swatch module, with 2 modes — color1-color2 or black-color-white — there’s everything you could need to pick the perfect colors.

There’s more, too. You’ll find themes to make Coolorus look just like you want, panel resizing, keyboard shortcuts, and more. All of that, with the fastest performance of any 3rd party color picker on the Mac. It’s the tool you need to get precise colors every time.

Get the Color Picker You’ve Always Needed

Ready to simplify picking colors on your Mac? Then it’s time to get your own copy of Coolorus. You can download a free 7 day trial of Coolorus to make sure it works for you, then get your own copy of Coolorus starting at $9.99 for use in Photoshop or Flash Pro, $14.99 for use in Finder and all apps that use the default OS X color picker, or $28.95 to use in Finder, Photoshop, and Flash.

Think you’ve got a great app? Sign up for a Weekly Sponsorship slot just like this one.

If you looked around an Apple Store today with all the machines turned off — and all the iOS devices out of sight — everything would look almost the same as it did this time in 2012. And yet, a lot has changed. The Mac Pro may be the only Mac with a huge redesign this year, but under the hood, every other Mac has gotten rather significant spec bumps. Battery life has been the huge winner this year, with the new Air giving an astonishing 12+ hours of battery life. And the new Mac Pro proved that Apple *does* care about pro users still.

On the software front, you could again think nothing had changed in a cursory glance in our imaginary Apple store, since on the surface Mavericks looks little different. And yet, it’s faster and more power efficient under the hood, and has new apps that are each rather nice. Plus, there’s the new iWork, redesigned for better or worse and now free with all new Macs.

So that’s 2013. But what’s next? A redesigned MacBook Air, perhaps, or an iOS 7ified OS X? Or a totally new computing product that’ll surprise us all?

Give us your wildest and most hoped-for predictions for Apple in 2014. We’d love to hear them!

Email’s the essential private messaging tool that’s been with us since the earliest days of the internet, but sometimes it can be so frustrating. Most email apps are inflexible, with dated interfaces you can’t tweak. That’s what’s so nice about Airmail, our sponsor this week.

Airmail’s the new email app that’s gotten everyone’s attention this year, and for good reason. It combines the simplicity of a modern Mac email app with the customization you’ll love, so your email app can work just like you want. You can pick from 8 different message styles, so your email inbox is as full-featured or minimal as you’d like. There’s options for a modern or classic window style, and three composer window views. Then, you can tweak font sizes, badges, and language, so everything in Airmail looks and works the way you’d expect.

Airmail

Airmail also includes a ton of extra features so it’ll work with the services you want. It’ll check your email no matter what service you use, and includes IMAP, POP3, and even Exchange support. It can automatically upload your email attachments through Dropbox, Google Drive, Droplr, CloudApp, or your own server, and can archive emails to Evernote so you can easily find them later.

Get Your Copy of Airmail Today!

There’s no reason to start the new year with your old email app, when you can get your own copy of Airmail from the App Store for just $1.99! So why wait? Go get your own copy of Airmail, and see what everyone’s been talking about. It’s a fresh new email app that’ll look and work the way you want, so your email experience won’t be so annoying in 2014.

Think you’ve got a great app? Sign up for a Weekly Sponsorship slot just like this one.

Merry Christmas!

It’s hard to believe another year has come and gone already! And yet, it’s been a great year. Apple showed us they’re still serious about pro users — and, of course, tested our faith with iWork. And then, 3rd party developers did their best again this year, amazing us with great new apps and updates. There’s so many apps that it’s hard to imagine we didn’t have last year — and old favorites that have become even dearer to us.

Whether you got a new Mac today, or perhaps got an App Store gift card that’s burning a hole in your pocket, or just happen to have some holiday downtime and would like to try out some new apps, here’s the very best app reviews, op-eds, and more from Mac.AppStorm this year. So get your reading later app ready, and enjoy!

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There’s so many video file formats, it can be infuriating trying to figure out how to play them all. So why not convert your full video library and put all of your videos into your favorite formats, then save them in the sizes that’ll be best on each of your devices? That’s exactly what Wondershare Video Converter Ultimate, our sponsor this week, is designed for.

Wondershare Video Converter Ultimate can convert over 100 video formats — everything from .mov and .wma to DVD ISO images — into any format you’d like. But it’s far simpler than you’d imagine. All you have to do is drag in your videos, select the device you want to watch the video on, and let Wondershare do its job. Or, you can tweak the settings if you like to the exported video format and size you want. Then, you can use it to add the metadata you want to your videos, and it’ll automatically add them to your iTunes library for simple playback and sync to your devices.

And that’s not all. Wondershare Video Converter Ultimate also includes a simple video editor so you can trim, add effects, and subtitles and more to your video clips and share just what you want. You can also can download online videos so you can watch them offline on your Mac just like you could with YouTube’s mobile apps. It can also burn videos to DVD, so you can backup your special footage and share it easily with anyone.

Get Your Copy of Wondershare Video Converter!

Want a simple way to share all of your great holiday videos, or perhaps convert some of your videos to keep the kids entertained on your Christmas road trip? Then grab your own copy of Wondershare Video Converter Ultimate today. It’s 20% off for the holidays, so you can get your own copy for just $59.95 this week!

Think you’ve got a great app? Sign up for a Weekly Sponsorship slot just like this one.

There’s so many things you could get as a gift, but there’s only a few things you’d actually hope to get. Surprises are always the best, but it’s hard to silence the inner child and not wistfully think of what gifts you’d like to get if you could get anything you want.

I know, I know. Every self-respecting Apple fan would kill to have a new Mac Pro — especially in Ive’s signature RED edition — under the tree, but the chances of that — at least without you knowing about it — are rather slim. But there’s still tons of other great gifts, from the practical ones like external hard drives to the surprising ones like hardcover books about Apple or perhaps coding and design that you’d love to have grace your bookshelves.

We’ve already rounded up the Mac gifts we think are the very best, but I’m certain there’s other great geeky gifts we overlooked. So, assuming you were nice and not naughty this year, what geeky Christmas presents are you hoping will be under the tree this year? Or did you already go out and splurge on some geeky gifts for yourself? We’d love to hear about them!

“It was the best of times, it was the worst of times” wrote Charles Dickens, in a sentence that happens to sum up almost every human experience in my opinion. But for technology, the one thing that brings that quote to mind most is eBooks. See, eBooks are a brilliant idea. With a simple tap, you can download a full book that’d otherwise have taken a trip to a book store or a wait of a few days from Amazon. That downloaded book can be read on your phone, tablet, Mac, or eReader, devices which you already cary around and most of which weigh less than the average hardback — and which can also hold hundreds and thousands of books. It’s a bookworm’s dream come true.

And yet, eBooks are far from perfect. For every beautifully detailed eBook, like those made for iBooks with iBooks Author, there’s a horribly formatted Kindle book that doesn’t do justice to any text. Or, there’s the low-quality scanned PDFs of books that you’ll find online from questionable sources, that’ll quickly convince you eBooks are a terrible idea.

But eBooks shouldn’t be a bad idea, and you shouldn’t need an interactive, multimedia eBook to make it nice. Enter Vellum.

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Storage space is at an all time premium these days, with the shiniest new Macs shipping with incredibly fast — but also rather small — SSDs. That’s why it’s important to make sure you’re not wasting space on your Mac, which is exactly what MacBooster, our sponsor this week, is designed for.

MacBooster will scan your Mac for bloated caches, the old files left behind by apps you’ve uninstalled, duplicate files, and more. It’s stuff you could delete yourself, but nobody has has time for that — and odds are you’d overlook most of the stuff taking up space. So MacBooster does the hard work for you, finding what’s taking up space and clearing it out for you. Minutes later, your Mac will have a lot of free space that was simply taken up by junk.

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There’s more, too. MacBooster will help you fully uninstall apps the next time you’re removing an old app. It’ll also find the biggest files on your Mac, so you can perhaps find those old videos that need a new home on an external drive to free up space for the stuff you’re actually using. Then, it’ll show you what’s starting up when you boot your Mac, so you can turn off the stuff you don’t need and speed up your startup time.

If your MacBook’s SSD has started feeling cramped and you want to save yourself some cleanup time, here’s the tool that can clean it up and free up the valuable space you need before the holidays. It’s the perfect Christmas gift for your Mac!

Get MacBooster 60% Off for Christmas!

Best of all, you can get your own copy of MacBooster for just $19.95 from now until December 25th in the MacBooster Christmas Sale. That’s 60% off its normal price, and if you’ve been wanting an app to make it easier to clear out your app caches and fully uninstall apps, it’s the perfect time to treat yourself to a cleaner Mac for Christmas.

Think you’ve got a great app? Sign up for a Weekly Sponsorship slot just like this one.

’Tis the season to give presents — so you’re likely spending your weekend running around trying to find the perfect gift for that nice someone. But there’s only so many ties and snowglobes one can use. So why not get the geeks in your life something special this year?

No, you can’t get a new Mac Pro yet, and even if you could it’d have to be a very special someone if you were going to put one of those under the tree for them. That doesn’t mean you can’t get something very nice for them still, all without breaking the bank. So here’s our favorite geeky Mac gifts for this year, ones we’d love to receive and happen to think you’ll be tempted to splurge on for yourself as well.

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