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“I finally cracked it,” Steve Jobs famously said to biographer Walter Isaacson in reference to an Apple-made television set. The elegant set-top box known as the Apple TV has been labeled as a hobby since its conception, and many are guessing that a full-fledged television by Apple would finally elevate their endeavors in television from this hobby status.

But what part of the television experience did Steve believe they “cracked”? Was it just integrating the iTunes Store and TV show subscriptions in a way that could directly challenge the cable package paradigm? Or maybe more exciting to imagine, did he have plans to revolutionize the way that we interact with the television?

Let’s look at some of the possible ways that Apple could let us interact with the big screens in our living rooms.

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Hot off the presses, here’s Mac AppStorm’s weekly picks of the best (and free) deals on the App Store for this week.

Enjoy!

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With the arrival of CS6, Adobe is trying out a new business model. Instead of you forking over a huge chunk of your hard earned cash once every few years to stay up to date on the latest industry standards in professional creative software, you now have the option to subscribe and pay a monthly fee.

For an introductory price of $49.99 per month, Adobe will let you download and use any CS6 application, store your work in the cloud, and automatically receive any updates that come along.

Today we want to know what you think of this strategy. Will you continue to buy CS versions outright or do you like the idea of subscribing? Once you’ve voted in the poll, let us know whether or not you like this direction for the industry as a whole. Would you subscribe to MS Office or iWork? Why or why not?

With only 4 weeks to go until Apple’s annual WWDC conference, it seems like the Cupertino-based company can’t keep the lid on that constantly bubbling rumour pot. Today, strong rumours emerged concerning the new MacBook Pro, which is rumoured to be announced on June 11th along with a refresh of the iMac range, OS X Mountain Lion and iOS 6.

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Our featured sponsor this week is MindNode Pro, an easy and flexible brainstorming tool.

With MindNode Pro, you can collect, organize and outline your ideas into attractive mind maps. Most of us don’t think in bullet points, instead ideas come to us in a scattered, organic fashion that challenges traditional note-taking methods. With MindNode Pro, you can capture your ideas as they come to you in a way that helps you make sense of the complex nature of brainstorming.

MindNode Pro is incredibly easy to use. You create nodes right in place on the canvas without any trips to the menu bar. Use branches to connect directly related ideas and cross connections to show a relationship between any two nodes on your map. You can even link your nodes to files and images, with built-in QuickLook functionality.

If you’re looking for a stellar mind mapping application, then you’ve found it. MindNode Pro is a joy to use and I’m confident that you’ll enjoy it as much as I do.

Try It Today!

If you’d like to give MindNode a try, you can grab the scaled down free version. This will get you acquainted with the workflow and interface, then when you’re ready to move up to the awesome features we mentioned above, grab MindNode Pro from the Mac App Store.

Also be sure to check out MindNode Touch, the best way to create beautiful mind maps on your iOS device.

Think you’ve got a great app? Sign up for a Weekly Sponsorship slot just like this one.


This week has been a busy one in the world of Apple-related news so without further ado, here’s Mac AppStorm’s weekly happenings roundup.

Happy reading!

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Apple has rejected yet another application, Cambox, a quick and easy way to post your photos straight to Dropbox, from the App Store owing to the fact that “if the user does not have Dropbox application [sic] installed then the linking authorisation is done through Safari”.

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The Mac App Store has changed our world. Apps are easier to find, buy and/or download, and upgrade than ever before. Developers can enjoy ease of use for customers, and great exposure with little overhead and minimal web presence if they want to (no need to host the app and worry about server load themselves).

But not everything is a bed of roses for developers in the App Store. Apple provides no clear paid upgrade path for major versions and therefore no incentive to continue developing an app to become even greater.

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Thanks to everyone who took part in the giveaway this week, and special thanks to ThinkTime Creations, the developer of Instant! I’m excited to let you know that the winners have now been chosen. If your Twitter user name is listed below, you’ll be receiving an email shortly with instructions for claiming your prize:

Congratulations to the lucky winners. Sorry to those who missed out, be sure to check back for more great competitions!

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In another routine update, Apple has pushed out new versions of both OS X Lion and Safari, bringing them up to versions 10.7.4 and 5.1.7 respectively. However, those who were expecting some new nifty features are likely to be a tad disappointed, as it seems that these two updates are simply routine ones, aimed at patching up bugs and fixing security holes.

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