I’ve been slowly putting together a website and a brand for the creative firm that I’m starting (it hasn’t launched, but if you’re curious, feel free to check it out). Branding is not an easy thing. It’s a large, multifaceted process that requires a lot of time, effort and yes, Photoshop skills.
That’s why I admire any company or app that tries to make certain parts of the task easier. I love playing around with text, but I don’t have weeks and weeks to make a great logo. And sometimes, I just need an easy way to experiment. That’s where Logoist comes in. The app makes it as easy as possible to put together a logo by eliminating a lot of the cumbersome heavy lifting Photoshop mandates. Let’s take a look and see if it’s worth your time and money.