Apple introduced FaceTime on June 7, 2010, and released it with the iPhone 4 later that month. Later that year, Apple announced a Mac version of the service, but put it in beta and the final version was released in February 2011. People didn’t know what to think of this new way to communicate. Video chat was nice, yes, but most people use Skype, so what was the purpose of Apple’s own solution? To connect all Apple users with video chat, apparently.
The aim of FaceTime seems too simple, too limited. There wasn’t a lot of hype surrounding its launch because most people didn’t see themselves using it on a daily basis. What was this service lacking and what could it benefit from gaining? A few suggestions are available after the break. (more…)