Jelly Belly rang this morning, saying they wanted their selling point back. While I do enjoy their sour variants and assorted flavours always have been quite delicious, iTunes 11 also matches this little catchphrase. Take its new icon, which is conveniently sitting just above this paragraph. It appears to be bubble-like, does it not? In fact, it looks like the designer took the iTunes 10 icon and added a few layers to it in Photoshop to give it a more 3D look.

That’s not why we’re here though. iTunes 11 is a big release and it shouldn’t be reduced to the size, or design, of its icon. All proportions aside then, I’d like to take you on a ride into a different kind of Apple. Whether this is just something the company will be doing with iTunes or we may be seeing it in other OS X apps, the 11th edition of a Mac music player is a big deal. Let’s see what the company decided to change. (more…)